1. Personal Information Collected

We collect several types of information to provide you with the best possible experience:

• Order and Account Information: First name, last name, shipping address, billing address, email address, phone number, and payment details.
• Browsing and Technical Data: IP address, browser type, device information, pages viewed, time spent on the site, and data collected via cookies.
• Communications: Information provided when you contact customer service, subscribe to our newsletter, or interact with us on social media.

2. Shopify Platform Integration

Our online store is hosted on Shopify Inc. Shopify provides us with the e-commerce platform that allows us to sell our products and services to you.

• Your data is stored through Shopify’s data storage, databases, and the general Shopify application on a secure server behind a firewall.
• Payment: If you choose a direct payment gateway to complete your purchase, Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction.

3. Use of Visuals and AI-Generated Imagery

As part of our creative process and brand presentation, Xaroule utilizes Artificial Intelligence (AI) tools to design, model, or enhance certain visual assets, product mockups, and imagery displayed on our website and social media channels.

• Visual Fidelity: Although these AI-generated visuals offer a highly realistic representation of product fits, patterns, and designs, minor variations (such as color shades, fabric textures, or exact alignment of embroidery/prints) may exist between the digital preview and the physical product.
• Privacy & Synthetic Models: Any human figures or models depicted within AI-generated visuals are entirely synthetic and artificially created. They do not represent real individuals, nor do they collect, store, or process biometric data of any third party.

4. How We Use Your Information

Your personal information is used exclusively for the following purposes:

• Processing, fulfilling, and tracking your orders for apparel and accessories.
• Providing customer support and responding to inquiries.
• Enhancing website security, usability, and overall product offerings.
• Sending promotional communications and updates (only with your prior consent; you may opt out at any time).

5. Sharing Information with Third Parties

We do not sell or rent your personal information to third parties. We share data only with trusted service providers as strictly necessary to operate our business:

• Fulfillment & Shipping Carriers: To deliver your packages.
• Payment Processors: To securely process transactions.
• Analytics Providers (e.g., Google Analytics): To analyze site usage and improve performance.

6. Cookies

We use cookies provided by Shopify and analytics partners to maintain your shopping session, remember items in your cart, and measure website activity. You can configure your browser to decline cookies, though some features of the store may not function properly as a result.

7. Your Rights

Depending on applicable privacy laws (including Law 25 in Quebec and PIPEDA in Canada), you have the right to:

• Access the personal information we hold about you.
• Request corrections to inaccurate or incomplete information.
• Request the deletion of your personal data, subject to legal record-retention requirements (such as order invoices).

8.
Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

• Email: info.x@xaroule.com
• Address: Xaroule, Drummondville, Quebec, Canada